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What retailers and agent networks gain from selling gift cards

7 Sep 2026 2 minutes read
What retailers and agent networks gain from selling gift cards

For a business that already serves customers every day, the hard part of adding a new product is usually everything around it: stock, storage, staff training and the risk of buying more than you sell. Digital gift cards remove most of that. Here is what changes when a retailer, agent network or app becomes an AfroPin reseller.

A new product line without stock on the shelf

There are no physical cards to order, store or count. Each PIN is created at the moment of sale, for the amount the customer chooses, and delivered to them digitally. You sell from one prepaid wallet that covers every brand your agreement includes, so there is no separate stock to manage for each one.

Brands your customers already want

Customers buy gift cards for the brands they already spend with: for themselves, as presents, or to stay within a budget. Every brand on AfroPin is a verified business, and the cards you sell are honoured wherever that brand trades.

Commission on every card

You earn the commission agreed for each product on every card you issue and every top-up you sell. It is credited to your commission wallet at the time of the sale, so you always know what you have earned, and it is paid out to your bank account on our payout schedule.

Nothing new on the counter

Selling happens on a web till that runs in any browser, so the computer or tablet you already have at the counter is enough. Platforms, banks and fintech apps can sell from their own products through our API instead.

Less risk for your staff

When your staff sell a card, the customer's code goes straight to the customer by email, with a QR code they can show at the brand's till. Staff only ever see it masked. That protects the customer, and it protects your team: nobody at your counter can be suspected of copying a code they never saw.

Clear reporting

Your dashboard shows sales, top-ups and commission by store and by terminal, with a full transaction history. You can set a low-balance warning so we email you before your wallet runs out.

Selling gift cards is a simple addition to a business that already has customers coming through the door, or opening its app. If that describes yours, apply as a reseller and our partnerships team will take you through it.

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